Triumph Motorcycles has launched “Triumph Approved,” its own pre-owned motorcycle retail program, in India and will be available across all the dealerships of the iconic British brand.
So, how does the program work? Every pre-owned motorcycle in the program goes through a series of checks and is then listed on the brand’s dedicated website. Enhancing the purchase experience further are the various benefits offered under the retail program like a one-year unlimited kilometre warranty from the date of purchase, Roadside Assistance (RSA) for a year, and assistance in finance and facilitation for transfer of ownership.
Customers also receive a Triumph Approved certificate along with ownership and vehicle service history in a bid to ensure a stress-free ownership experience.
Triumph is not the only premium motorcycle brand to start its own certified pre-owned motorcycle retail program in India. Ducati started its own Ducati Approved retail program two years back, offering similar benefits. These retail programs not only help premium brands tap into newer customer base, but also make them accessible for first time buyers.
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